Being named to the AD100—AD’s list of the world’s leading talent—is a professional milestone that can make a designer’s career, opening the doors to new, high profile clients, brand and licensing deals, and a closer relationship with one of the world’s top magazines. In this one-hour virtual event, AD100 designers open up about the path that got them into the pages of AD, share the lessons and surprises they encountered along the way, and offer up their best advice for others.
On Wednesday, January 22, at 1:00 p.m. ET, join Alison Levasseur, AD’s Global Interiors & Garden Editor, and three AD100 2025 debuts, Heidi Caillier, Little Wing Lee, and Ross Cassidy, as they share their lessons learned in navigating client projects, product deals, building a brand, and more. Save your seat.
Meet the Panelists
Ross Cassidy Since launching his firm in 2013, Los Angeles–based Ross Cassidy has made his mark on his share of celebrity homes—including those of Sia, Glen Powell, Jeff Probst, and Amber Valletta, whose LA abode snagged AD’s April 2024 cover. Cassidy is currently working on projects ranging from a psychedelic wellness center to private residences in Hawaii and Colorado, and has an expanding CB2 furniture collection.
Photo: Amy Lombard
Heidi Caillier In just 10 years, Seattle-based Heidi Caillier has grown her practice from a one-woman show to a team of seven, with upwards of 20 jobs on the boards. Working from coast to coast, the AD PRO Directory–listed designer is currently masterminding homes from Idaho to Tennessee, weaving through all of them a signature blend of patina and handcraft. Earlier this fall, she teamed up with fellow AD100 honoree Nickey Kehoe to produce a line of vintage-inspired ceramic lamps that embody her unique eye for pattern and historicism.
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